Boris Smus and Google have released another great little helper for putting VR content on the web: VR View.
VR Views allow you to embed 360 degree VR media into websites on desktop and mobile, and native apps on Android and iOS.
Source: https://developers.google.com/cardboard/vrview
I tried it out today during a coffee break. I captured a “photosphere” of Cologne’s university campus with the Cardboard Camera App on a Samsung Galaxy S7. This is due to the fact that Germans apparently do not have access to the default Google Camera in the Play Store.